Wear Love® is a mission based apparel brand powered by love.
The Wear Love® ethos
Wear Love® isn’t just an apparel brand—(it’s a call to action) It’s an invitation to step beyond limits, chase the dream, and show up with wild, radical love in your home, workplace, community, and beyond.
Love is the force that shapes who we are and how we impact the world. This love is real, contagious, and transformative—it builds relationships, strengthens communities, and sparks change.
Be fearless. Be real. Be the spark…and light up this world with crazy, unstoppable love.
Wear Love. Put it on. Wear it out.
Hi, I’m Lynne, Founder and Chief Creative Director of Wear Love®.
I grew up turning refrigerator boxes into decorated houses and inviting my pretend friends to move in. I designed and sewed Barbie clothes until I was 15. I had an obvious bent toward design and “being in charge of stuff”. Creativity wasn’t just a hobby, it was the way I moved through the world. I saw possibility everywhere, and I knew -deep down - I was meant to create something big and impact the world through beauty.
I raised four kids ( the ultimate creativity boot camp) with my husband Bill. In 2010 I stumbled into something unexpected. What started as a photo art venture with a friend took a wild turn when we printed some vintage tees to promote our company. We stamped our name on the back and Wear Love on the front,and then something crazy happened. People wanted the tees. My friend went back to photography and I took a leap into the unknown.
From my home base in Boston I packed and shipped across the country and around the world. Two simple words - Wear Love® - began sparking conversations and shifting perspectives. And then? The brand caught the attention of Kathie Lee Gifford. She featured Wear Love® on her “favorite things” segment on the Today Show in 2013. I rode the wave. Then I hit pause. Life was busy and I had no roadmap for turning my passion project into something bigger.
Until now. 2025. It’s time. Here we are.
Hi, I’m Jordan – One Half of the Mother-Daughter Duo Behind Wear Love®!
I’m a mom to three wild and wonderful little boys, living just outside of Boston, where my days are filled with adventure, chaos, and lots of snacks.
I have spent the last decade helping women launch businesses, so when the opportunity came to help my mom relaunch Wear Love®, it was a resounding YES!
My days are a blend of business strategy, social media marketing, and keeping up with my three energetic boys—who make sure I never miss a step! And, of course, I also moonlight as my mom’s personal tech support (because logging into Google Drive apparently never gets easier!)
After a decade of coaching entrepreneurial women, I’ve witnessed firsthand the incredible impact we can make when we step into our spheres of influence with confidence, boldness, and love. That’s my vision for Wear Love®— every time you put on your apparel, you’re reminded that Love is powerful, transformative, and always worth wearing.
